A long, long, long, long time ago, though he probably wouldn't want to admit it now, Ryan Sher was awesome at crankflips. In fact, I'll go as far as to say that Ryan was among one of the first BMXers to make crankflips look really stylish. Ryan could seemingly crankflip in and out of almost anything, and it was around this time when BMX took notice of him.
Soon after, crankflips died a quick death, but Ryan stuck around and continued to show the BMX world that he wasn't just a crankflipper. He could do it all and do it really good. In the time since, Ryan signed on to The Shadow Conspiracy, founded Subrosa, and continues to operate somewhat under the radar. Knowing he's always good for some entertaining answers, I hit him up for a little feature we call 'Five Reasons.' Here's Ryan Sher, post-crankflip, still awesome.
FIVE REASONS
For starting Subrosa?
I wanted to do an ad with a goat.
Mom said "Get a real job."
Impress babes.
I wanted my own business card.
The chance to work with Ron Bonner more.
For moving to Portland?
Friends.
Traffic in Southern California.
The closest to an East Coast city in the West.
The forest.
Cost of living.
For riding a frame with a double top tube?
Why have one when you can have two?
Double the pleasure, double the fun.
Easier to carry an 18-pack while riding.
I can only do tailwhips to the frame.
My top tube will never be lonely again.
For wearing Air Jordans?
Reflective tongue for safety.
Air cushion for sore feets.
When I was 9 my mom wouldn't buy them for me.
Better fade away jump shot.
Hare Jordan.
For taking out the lip ring?
I got a little old.
Same reason I got it in the first place: Blink 182.
They started giving it to people at a mall kiosk.
Micah Kranz has one. :)
It made motor-boating too dangerous.
This is the first Subrosa teaser. It's over two years old, but still pretty great.
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Contributors
Brian Tunney
This is Brian. He lives in Jersey City, rides BMX bikes often and somehow ended up in the X Games a few times. Facebook him if needed.
Cody York
From Cleveland, Ohio, Cody was raised on a steady diet of backyard jumps and skateparks and his photos have graced the pages of Ride BMX, BMX Plus!, Ride UK, and Dig magazines. Got something to share? cyorkphoto@me.com
Mark Noble
Mark is from the U.K., and has over 28+ years experience in BMX. He has launched, published, edited and written for more BMX mags than you can shake a bike at. He also runs Deluxe BMX.
Nick Ferreira
Nick Ferreira is a BMXer, photographer and zine maker from Taunton, MA. He has been extolling the merits of tucks and tabes in print and online for the better part of the past 10 years.
Pat Nugent
Born and raised on Long Island, the only outlet to BMX that Patrick grew up knowing was racing. For a while, he got into all those weird forms of BMX, but eventually returned to the race scene. He enjoys shooting races and snaking practice laps.
Steve Crandall
Hails from Ithaca, NY, created FBM in '93, paints pictures of eggs, soup and pigeons in his spare time, throws down a mean tabletop.
