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Bruce's next move

Updated: December 13, 2012, 5:42 PM ET
By Jake Howard | XGames.com

Since 1991, when Bruce Irons but a 13-year-old sand flea on Kauai, he's had the iconic Volcom Stone emblazoned on the nose of his board. For 20 years he's been the face of the brand, which started as a garage funk factory and has grown to be a multi-million dollar, publicly traded entity.

But change is inevitable, and announced this week, Irons has parted ways with his longtime sponsor and signed a new deal with Fox Racing.

"I have been friends with ...

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