Home preseason games for Jags won't be on TV

July, 15, 2009
7/15/09
12:55
PM ET
Posted by ESPN.com's Paul Kuharsky

The league has always held firmly to its television blackout rule and there are no indications anything will change this season. If you haven't met Park Avenue's definition of a sellout, your game isn't broadcast in your home market.

This could mean a rocky season for the Jacksonville Jaguars, who've only sold 35,000 to 40,000 season tickets so far.

Games on TV are the single-biggest marketing tool an NFL club has. When a team doesn't have them, its marketing efforts are akin to a swim against a strong current.

And things are already off to a bad start: Check out this story on how the team's two home preseason games won't be produced for a tape-delayed broadcast by Jacksonville's WTEV.

That means if you aren't at Jacksonville Municipal Stadium for Jaguars-Buccaneers or Jaguars-Redskins in August, your only chance to see those games is if you catch eventual rebroadcasts of the Tampa Bay and Washington telecasts on NFL Network.

As luck would have it, Wednesday afternoon the network announced its schedule for every preseason game, in HD.

The Buccaneers-at-Jaguars game from Aug. 22 will be televised Sun., Aug. 23 at 7 a.m. ET. That's not a bad turnaround.

The Redskins-at-Jaguars game from Sept. 3 will be shown Sat., Sept 5 at 8:30 p.m. ET. That's a pretty long wait.

Paul Kuharsky | email

ESPN Tennessee Titans reporter

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