Tuesday, August 9, 2011
Checking in on ticket sales
By Paul Kuharsky
It’s not a cause for panic, but it’s sure an interesting development. The Titans set aside 2,500 or more tickets per game for single-game sales.
Every year since they took on the new name and moved into the new stadium those tickets have been snatched up in hours.
Monday, they were not.
The team came into Tuesday with 1,200 tickets remaining for the Indianapolis game and between 1,200 and 2,000 tickets remaining for the others.
“We were cautiously optimistic that we might have the chance of selling out games the first day,” Don MacLachlan, the team’s top non-football executive told John Glennon. “But with the unique offseason, for lack of a better word, that we had -- the economy, the price of gas, etc., and from talking to a number of fans myself personally … we knew it would take a little more than just a normal year to sell out (right away).”
Being able to presume you’ll sell out and having some work left to do are two different things. The Titans have a new coaching staff, new quarterbacks and new, lower, expectations outside team headquarters.
Sponsorships mean the preseason games are guaranteed to be televised and odds are the remaining regular-season tickets sell now that people who never expected they’d be available know they are available.
The sellout streak is unlikely to end. The selling out on the first-day streak is dead.
Preseason blackouts following the lockout are highly unlikely. Vito Stellino spells out the specifics for Jacksonville.
A look at the ticket status for the other three teams of the AFC South:
Colts -- Single game tickets available for both preseason games. Regular-season games are down to scattered single seats.
Jaguars -- Single-game tickets go on sale Sept. 2. They have just under 15,000 total tickets per game to sell and hope to move many in-season ticket packages and group sales.
Texans -- Single-game tickets went on sale on Friday and have moved slowly. The season ticket total is expected to be south of 64,000. Capacity is 71,054, but there are other things that whittle away the difference beside single-game sales -- suite sales, comp tickets, player tickets, sponsors, partners, etc.