Survey: Fans don't want superconferences

September, 20, 2011
9/20/11
9:45
AM ET
A recent survey says 76 percent of college football fans "would be disappointed with the creation of super conferences that would eliminate historical regional conference rivalries."

Baylor commissioned the survey from KRC Research, a Washington, D.C.-based firm, who polled 1,500 college graduates within Big 12 states -- 300 each within Texas, Oklahoma, Missouri, Kansas and Iowa. Within the total sample, 1,100 respondents identified themselves as college football fans.

The group conducted the poll over the weekend.

I don't know that they're telling us much we don't already know -- fans would likely only prefer superconferences if they led to a playoff, and that's debatable -- but it's interesting to see it in a formal setting.

Will this change anything? I doubt it. Generally, I don't think these moves are healthy for the game, but as we've witnessed the first three weeks, the on-field "product" is so strong, people are going to be fans.

Regardless of where your favorite team plays, they'll be playing. And fans will be there to support it.

Schools like Baylor, Kansas State, Iowa State or others may endure a downgrade in conference affiliation, but will the college football fan at large care?

You tell me.

Here are a few other interesting notes from the survey (you can see the full results on Baylor's website):
  • Concerned with the commercialization of college sports? Yes, 58 percent. No, 40 percent. I thought percentage of yes answers would be much higher, mostly in regards to conference movement and paying players. Seems there's a growing public sentiment to the latter.
  • Current conferences are the best option? Yes, 75 percent. Not a surprising number, and I would be included in that 75 percent, but we're pretty far down the rabbit hole by now. I do agree that over time, people will get used to new alignments. It's not best for the game, but I don't think it will ruin it. It will hurt the game's history and sense of tradition.
  • Commercialism of college sports is inevitable? Yes, 17 percent. This was a really surprising number. The idealist in me says no, but the realist in me says yes.

Again, you should take a look at the full results. Plenty more interesting stuff in there.

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