Which Big 12 coaches have the best value?

July, 11, 2012
7/11/12
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There's only one way to truly measure value among coaches.

How much bang are programs getting for the buck they're paying coaches? A handful of coaches stood out.

The biggest problem? Three of the four coaches on our list got big raises this season. Can't be undervalued for too long, right?

[+] EnlargeBriles
Brett Davis/US PresswireArt Briles made the lowest paycheck per win of any coach in the Big 12 last season.
The coach who offered the biggest bang for the program's buck in 2011? Baylor's Art Briles. Briles reportedly made $1,549,346 last season, ranking 45th nationally. Chalk up Baylor's 10-win season (and some Heisman award thingy), and Briles made the lowest paycheck per win of any coach in the Big 12.

The Bears paid Briles an average of $154,934 per win, which was more than $20,000 less than any other coach in the Big 12. Impressive. The problem? Baylor can't get that value for much longer. He got a raise this postseason to somewhere around $2.5 million, the same money new Kansas coach Charlie Weis got.

No. 2 on the list? The coach of the Big 12 champs: Mike Gundy. Gundy's 12 wins broke down his $2.1 million contract into $175,000 per win, ranking second in the Big 12. Like Briles, though, Gundy got a big pay raise this offseason, by far the biggest in the Big 12.

Next season, Gundy will make $3.275 million to begin his new eight-year, $30.3 million contract. It's well-deserved, but that "bang for the buck" is about to lose a little of its punch.

No. 3 on the list of best values is Paul Rhoads. The Big 12's resident upset master knocked off Gundy's No. 2 Oklahoma State team in Ames to reach a bowl game for the second time in three years, but made $191,666 per win last season. His $1.15 million deal got a big boost in the offseason. Pitt reportedly came calling for its former longtime defensive coordinator, and Iowa State responded with a 10-year contract extension that pays Rhoads $1.6 million in 2012 and goes up $100,000 every year. Rhoads will be making $2.5 million in 2021.

He's still a value for sure, but not quite what he used to be.

The king of value, though? When it comes to long-term value and coaching acumen, it's going to be the king once again.

Kansas State's Bill Snyder made $192,500 per win during last season's 10-win season that paid him $1.925 million. Snyder's got a case for college football's greatest coach ever, but at the end of last season, he was the 33rd highest-paid coach? That, friends, is value. Chalk it up to one more reason why Kansas State's athletic department is the nation's most profitable.

New WVU coach Dana Holgorsen won the Big East last year and won 10 games, and he would have had the lowest average of any coach on this list. He made $1,490,000 last season, which could have averaged out to less than $150,000 per win, but can he do that in the Big 12? We'll find out this season, and if he does it, when you factor in the new money coming to Morgantown, Holgorsen can expect a raise, too.

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