Some Big 12 schools get their money's worth from their football departments, and some do not.
Three conference teams were among 10 teams mentioned in Forbes' list of "College Football's Best and Worst Teams for the Money 2013" released Thursday. The list consists of the five best teams and five worst teams (in AQ conferences) based on the amount the school has paid per win by its football program during the past three seasons.
Kansas State sits as college football's second-best value for the money behind Cincinnati this season. The Wildcats sat atop the list in 2012 but dropped a spot due to a 25 percent rise in expenses over the past year. KSU paid $1,529,494 per win in the past three years.
Baylor comes in at fourth on the list, paying $1,892,641 per win during the past three seasons. The Bears finished with a school-record 11-1 record in 2013, but much like K-State, Baylor has seen its expenses rise in recent years. Expect that trend to continue over the next few seasons as the Bears try to hold onto coach Art Briles, arguably the hottest name in the coaching ranks after leading the program's rise to the top of the conference.
Kansas got the worst bang for its buck, paying $8,008,689 per win during the past three seasons. Even though the Jayhawks have shown signs of improvement under coach Charlie Weis, it is never a good sign when a school is investing a lot of money in a program that finished with three wins this season and six combined in the past three years.