Posted by ESPN.com's Tim Griffin
One of the highlights of media day comes when you get all of your media guides for the upcoming season. All of them were ready but Missouri.
But I'm amazed at how these once indispensible journals have been desecrated by meaningless information aimed at potential recruits.
Take the Texas guide, which has nearly 100 of its 208 pages on facilities, media opportunities, national honors and traditions. That's on top of the neat holograph on the cover that has already attracted the attention of my 3-year-old son.
These books aren't for the media anymore, but instead are targeted to recruits. And they're jam-packed with information of why a recruit should consider a potential school.
I've been around college students for a long time and there is one piece of information that wasn't included in Texas' guide that would prove attractive for potential students. The website pubclub.com has ranked Texas as the nation's No. 1 party school. No other Big 12 school is listed.
This might be the ultimate selling point to potential recruits. And it's not listed anywhere in the media guide.
I can't believe it.