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Posted by ESPN.com's Tim Griffin
It would seem that being relegated to a pay-per-view telecast would be college football's version of playing in Siberia. Less attention compared to national games on the major networks seemingly would make this an unattractive solution.
But excitement about the arrival of new Nebraska coach Bo Pelini is helping to disprove that line of thinking. The Omaha World-Herald reported that Nebraska notched impressive pay-per-view numbers in its first three telecasts, helping the school make more money than if those games had been carried by a national television network.
School officials estimate that Nebraska's first three games have generated more than $1 million in their telecasts produced in cooperation with Fox Sports Network.
"FSN has also done games with Florida, Texas, Oklahoma, and the Nebraska games we have done have performed well in comparison with those schools," Geoff Goldman, FSN Midwest's media relations manager, told the Lincoln Journal Star.
So maybe there is a method there. Hire a vibrant new coach and play a bunch of nobodies from schools outside BCS conferences. And then sit back and rake in the cash.
I wish my budgeting was that simple.
Here are some of the other stories around the conference generating some hot sports opinion this morning.