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Wednesday, April 30, 2014
Examining the Big Ten's recruiting costs

By Adam Rittenberg

The Big Ten is rich and getting richer in the coming years. So how is the investment translating with football programs?

Not surprisingly, recruiting expenses are on the rise throughout the league. The (Cedar Rapids) Gazette's Scott Dochterman recently outlined Big Ten recruiting costs for the last three fiscal years, which shows that the league's 11 publics schools spent $6.47 million in recruiting in FY 2013, up from $4.1 million in FY 2011. Northwestern, a private institution, does not have to publicly report its expenses.

What stands out about these numbers?
A lot of interesting numbers here. Recruiting costs will continue to rise around the FBS, and it will be interesting to see which Big Ten teams invest more in non-coaching, recruiting-specific staff. Programs in other leagues -- cough, SEC, cough -- have been on hiring sprees, causing a lot of national discussion about limiting staff size.