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Thursday, March 7, 2013
A look at B1G athletic directors' salaries

By Adam Rittenberg

Shawn Eichorst isn't the highest-profile athletic director in the Big Ten. While Nebraska fans are a pretty sharp bunch, I bet some would have a hard time picking out Eichorst in a crowd. The fact Eichorst succeeded Nebraska legend Tom Osborne as AD also makes him fly under the radar.

But there's little doubt Nebraska considers Eichorst a rising star in the AD ranks. Either that, or Eichorst is a brilliant contract negotiator. Perhaps it's both.

When USA Today came out with its new survey of athletic director salaries, which not surprisingly are on the rise nationally, Eichorst's compensation at Nebraska certainly stands out. His base salary of $973,000 ranks highest in the Big Ten, and his total compensation of $1,123,000 ranks second in the league behind only Wisconsin's Barry Alvarez ($1,230,000). Eichorst served as Alvarez's deputy AD from 2009-11 before taking the top job at Miami.

Here are 11 of the 12 Big Ten athletic director salaries (as a private school, Northwestern doesn't disclose AD Jim Phillips' salary), sorted from highest to lowest:
Eichorst received a one-time payment of $150,000 for moving expenses from Miami. Alvarez received a one-time payment of $118,500 for coaching the football team in the Rose Bowl against Stanford. He would have received a $50,000 bonus if Wisconsin had won the game.

Ohio State's Smith has the highest maximum bonus in the league ($250,000), followed by Michigan's Brandon and Illinois' Thomas, both at $200,000.

Alvarez and Eichorst rank fourth and fifth nationally, respectively, in total compensation. They trail Vanderbilt vice chancellor/general counsel David Williams (who oversees athletics and seemingly everything else at the school), Louisville AD Tom Jurich and Florida AD Jeremy Foley. Smith ranks seventh nationally, and Brandon is tied for 12th with Iowa State's Jamie Pollard.

Michigan State's Hollis, named 2012 athletic director of the year at the Sports Business Awards, last summer received a significant raise -- the highest bump among any incumbent AD from a public school since October 2011. Purdue's Burke is the Big Ten's longest-serving AD (started Jan. 1, 1993) but ranks near the bottom in salary. Joyner began his term as Penn State's acting AD in November 2011 after Tim Curley took leave. He had the tag removed in January and will remain in the role through the term of university president Rodney Erickson.

Looking ahead to the future Big Ten, Maryland AD Kevin Anderson earns $499,490 (max bonus of $50,000), while Rutgers' AD Tim Pernetti earns $410,000 (max bonus of $50,000).