Chicago White Sox Report

Winning doesn't add up for Sox

October, 19, 2012

10/19/12

7:45

PM CT

By Jon Greenberg | ESPNChicago.com

CHICAGO -- For years, the White Sox's company line has been: Fans will come when we win.

Players have said it; former manager Ozzie Guillen said it, perhaps with a four-letter word included; general manager Kenny Williams has said it with more conviction; and Brooks Boyer, the team's vice president of sales and marketing, practically had to put it on his business card when talking to reporters.

But that piece of conventional wisdom was tested this season as the White Sox drew fewer than 2 million fans for the first time since 2004, despite leading the A.L. Central for most of the season.

Read the entire column.

Jon Greenberg

Columnist, ESPNChicago.com

Jon Greenberg is a columnist for ESPNChicago.com. He has lived and worked in Chicago since 2003, and is a graduate of Ohio University and the University of Chicago.

Tags:

Jon Greenberg, Chicago White Sox, 2012 season, 2012 regular season, Chicago White Sox

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