On Saturday, Louisville will take on Kentucky at Rupp Arena. This is a big deal in college basketball, but whatever notice the larger world takes (and judging by the reserved media contingent, that notice is significant) pales in comparison to the insane focus folks in Kentucky are paying the game. Things are going to get crazy.
Correction: Things are already getting crazy. Take, for example, this bit of televised -- yes, this was on the local TV news in Louisville -- rivalry action. A Kentucky fan carved a UK in the newly poured concrete at the site of Louisville's new arena. Photos are here. And more than anything, it gives us non-Bluegrass Staters a reminder of just how serious things are going to get Saturday. On both sides of the aisle.