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“The integrity of collegiate athletics is seriously challenged today by rapidly growing pressures coming from many directions,” Emmert said. “We have reached a point where incremental change is not sufficient to meet these challenges. I want us to act more aggressively and in a more comprehensive way than we have in the past. A few new tweaks of the rules won’t get the job done.”
Emmert has made clear that the need for change is not about specific incidents that have happened on campuses. They are about fundamental concerns that commercialism is overwhelming amateurism; that some student-athletes’ and coaches’ behaviors are fundamentally at odds with the values of higher education; and that we need an even sharper focus on educating student-athletes through athletics.