- Calvin Watkins, ESPN Staff Writer
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"I didn't want to break the ice now, but I'm going to go ahead and put it out there I'm officially with the Jordan brand," Bryant said via his Twitter account.
Bryant is in Las Vegas with adviser David Wells for an event for Jordan Brand, which is named after NBA Hall of Famer Michael Jordan.
This is the second major endorsement deal for Bryant. After he was drafted, Bryant signed an deal with Under Amour but was released from the agreement less than a year after signing it.