Vikings: In sales, Peterson's No. 28 is No. 13

April, 28, 2014
Apr 28
MINNEAPOLIS -- He might not have matched his MVP season of 2012, but in 2013, Minnesota Vikings running back Adrian Peterson was still among the most popular -- and profitable -- player in the league.

Peterson ranked 13th in overall sales during the NFL Players Inc. 2013 fiscal year, which concluded on Feb. 28. Sales of the running back's licensed replica jersey, as well as T-shirts, photos, bobbleheads and other licensed merchandise, made Peterson the second-most popular player in the NFC North, behind Green Bay Packers quarterback Aaron Rodgers, who finished fifth. Seattle's Russell Wilson, who topped Denver's Peyton Manning in the Super Bowl, once again came out on top, with Manning finishing second and San Francisco 49ers quarterback Colin Kaepernick placing third.

Peterson came in just ahead of Packers linebacker Clay Matthews, and was the only Vikings player in the top 50.

The fiscal year started March 1, 2013, less than a month after Peterson won NFL MVP honors, which probably boosted his popularity on a national level. He had the top-selling jersey of any non-quarterback last spring, and still finished the year fourth among non-quarterbacks, trailing only Seahawks running back Marshawn Lynch, Houston Texans defensive end J.J. Watt and Seattle cornerback Richard Sherman.

Ben Goessling

ESPN Minnesota Vikings reporter



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