NFC East: Nike

Tony Romo, Starter split ties

August, 8, 2013
OXNARD, Calif. – Tony Romo is a free agent.

While he signed a six-year extension with the Cowboys in the offseason worth $108 million, the Dallas Cowboys quarterback no longer has an endorsement with Starter and will enter the season without an agreement with any apparel company.

According to a source close to Romo, he had multiple offers from companies but wanted to spend the offseason focusing on his rehab from surgery to remove a cyst on his back and work with the offensive coaches instead of on an endorsement deal.

Romo had been a national spokesman for Starter since 2009.

Romo has worn Nike cleats for most of training camp and is expected to wear them in Friday’s preseason game at Oakland.

Vick, Nike together again

September, 30, 2009

Posted by's Matt Mosley

Well, that didn't take long. Nike dumped Michael Vick when he filed a plea agreement admitting his involvement in a dogfighting ring in 2007, but now the company has signed him to a new deal. I guess Nike watched that performance Sunday (7 rushing yards) and just couldn't resist.

Interestingly, it wasn't Nike who announced the deal Wednesday. It was the managing director of the agency that represents Vick who made the statement. It seems like Nike would've taken more of a wait-and-see approach with Vick, who just played in his first regular-season game since '06. But this shouldn't come as a complete shock. Vick jerseys are apparently flying off the shelves across the country and everyone loves a good redemption story.

There hasn't been as much backlash to the signing as many of us expected, and I'm sure Nike's been watching that situation. I'm sure this deal isn't nearly as lucrative as the one Vick signed in 2001, but it's still a good sign for the former Falcon. And now that Nike has shown its hand, I'm sure it will lead to more endorsements for the quarterback.

Vick will never be able to see himself as a backup quarterback -- and apparently Nike agrees. It's betting that his comeback will be successful. But something tells me Nike has hedged its bet with a couple of strong escape clauses.