NFC North: The Make

A few weeks ago, we noted Green Bay Packers quarterback Aaron Rodgers' entrance into the music industry through his recording label, Suspended Sunrise Recordings (SSR). Thursday night, Rodgers will appear ABC's "Jimmy Kimmel Live" to coincide with the release of the debut single for SSR's The Make.

The song is called "Get It" and you'll be able to hear in on the band's website starting at 9 p.m. ET Thursday. The video, in which Rodgers might or might not have a cameo, will pop up on YouTube right about then as well.

I got a super-duper sneak preview of "Get It." Sounded good to me, but as some of you might know, I'm the guy with more "Weird Al" Yankovic albums in my collection than any other artist. The value of free advice, they say, is commensurate with the price.
The NFL lockout has put players and owners in limbo. The ripple effects also are felt by people whose lives or businesses touch their teams. Here are their stories:

Some of you might remember from Elizabeth Merrill's profile of Green Bay Packers quarterback Aaron Rodgers that he has a big interest in music. He's been known to participate in open-mike nights in the Green Bay area and has started a record company known as Suspended Sunrise Recordings (SSR).

[+] EnlargeAaron Rodgers
Courtesy of Travis ZacharyPackers' quarterback Aaron Rodgers, middle, on the set of The Make's shoot for its new music video.
Yes, on Tuesday we discussed Rodgers' path to the Pro Football Hall of Fame. Wednesday, we'll note his push toward the Grammy Awards. (Or something like that.)

Coming Thursday: Rodgers' prospects for a Nobel peace prize.

Last weekend, Rodgers was on set to help shoot a music video for The Make, a new California-based alt-rock band that SSR recently signed. The single, "Get It," will be available soon. (Check out The Make's website for more information.)

"This is the first step in the process," Rodgers told KRCR-Ch. 7. "My business partner and I have been working for a couple of years trying to put this whole thing together. We're excited about starting the process, to see what happens with this band. Obviously football is my first priority. Music is my passion after that."

While Rodgers' interest in music isn't new, the NFL lockout has given players the opportunity of time to explore their hobbies. SSR's motto: "We believe everyone needs to have musical inspiration for living an abundant life."

Rodgers is one of several NFC North players who own and/or run music labels. Perhaps the most advanced is Minnesota Vikings left tackle Bryant McKinnie, whose BMajor Music Group has a significant presence in the Miami hip-hop scene.

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