The winter weather that hit the Dallas area last week could be the best selling point for Tampa Bay’s expected bid for the Super Bowl in 2015.
A lot of people make the mistake of thinking the game is the only thing that matters when you’re talking about a Super Bowl venue. The roof on Cowboys Stadium was closed Sunday, so the weather had no impact on the game. The same will hold true next year in Indianapolis, where the game will be played indoors, and the following year in New Orleans when the game is in the Superdome.
The 2014 Super Bowl will be outdoors in the New York area, but the general thought is that fans can tough it out for three or four hours. But the reality is a Super Bowl venue is about a lot more than three or four hours.
As this report details, the real economic impact comes during the week leading into the game and the Dallas area took a major hit due to snow, ice and cold. Part of the reason the Super Bowl traditionally had been held in warm-weather venues was to allow fans and corporate sponsors to enjoy the week -- outdoors.
You can bet that Indianapolis and New York aren’t going to be balmy. The owners, who ultimately decide Super Bowl venues, have to be thinking about that after the Dallas experience. It will be fresh in their mind when they hold their annual spring meeting in March.
The people making the presentation for Tampa Bay will be talking about the positives of Raymond James Stadium, Tampa Bay’s success with past Super Bowls, all the great local golf courses, the night life and the proximity to Disney World. That’s all great. But maybe the best thing they can bring is a copy of the weather report from last week.
The temperature in Tampa Bay was in the 70s during the daytime most of the week and didn’t fall below the mid-50s at night. Sunday was a little cooler. But, at least according to my car thermometer right before game time, the temperature was 65 degrees. There were a few rain drops, but none of them were turning to ice.