Quick thoughts as Rams land McDaniels

January, 18, 2011
1/18/11
6:41
PM ET
The St. Louis Rams won't have to worry about coaching against Josh McDaniels two times each season.

They won't have to hear about losing him to a division rival.

McDaniels, the former New England assistant and former Denver Broncos head coach, will be coordinating their offense -- an exciting development for the Rams in general and quarterback Sam Bradford in particular.

I like the move for St. Louis. The Rams could have gone the more comfortable route by hiring Brad Childress or someone else familiar with the basic West Coast system St. Louis ran under former coordinator Pat Shurmur.

McDaniels' hiring carries more question marks. How will he fit with the current staff? What happens if he leaves for a head-coaching job in a year or two? Will his personality mesh with Bradford and coach Steve Spagnuolo? Would a lockout make it nearly impossible for the Rams to install a new system in time for the upcoming season?

McDaniels' hiring also carries more sizzle. It carries more upside. It fits with the Rams' overall move toward becoming Bradford's offense. It aligns Bradford with an established coordinator, and one with strong credentials in the passing game specifically.

The move also removes McDaniels from the equation in Seattle, where the Seahawks fired coordinator Jeremy Bates. Firing Bates seemed to make sense if the Seahawks had someone better lined up. McDaniels would have qualified as such.

The Seahawks have scheduled a news conference for Wednesday featuring coach Pete Carroll. We should have a much better feel for the situation regarding Bates, and potentially McDaniels, once Carroll fields questions on the matter.

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