- Mike Sando, NFL Insider
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Any ranking for the 20 greatest coaches in NFL history would leave off at least two of the 22 enshrined in the Pro Football Hall of Fame.
The ballot I submitted for our "Greatest Coaches" project left off eight of them: Guy Chamberlin, Jimmy Conzelman, Weeb Ewbank, Ray Flaherty, Sid Gillman, Bud Grant, Greasy Neale and Hank Stram.
Sando's Greatest Coaches Ballot
That seems outrageous. However, there were only 20 spots available, and many coaches appeared interchangeable to me outside the top 10 or 12. Current or recently retired head coaches such as Bill Belichick, Tom Coughlin, Mike Holmgren, Mike Shanahan, Tony Dungy, Bill Cowher and Marty Schottenheimer deserved consideration, in my view, but including them meant leaving out others. I also thought Chuck Knox should be in the discussion even though he's long retired and not a Hall of Famer.
Putting together a ballot was difficult. There's really no way to fully analyze the jobs head coaches have done. We must consider won-lost records over time, of course, but little separates some of the coaches further down the list. I figured most panelists would go with Lombardi in the No. 1 spot, but I'm not sure whether that was the case.
Herm Edwards revealed his ballot previously. We agreed on George Halas at No. 1. He put Lombardi second. I went with Paul Brown and Curly Lambeau after Halas, followed by Lombardi, Tom Landry, Bill Walsh, Don Shula, Joe Gibbs, Belichick and Chuck Noll to round out the top 10. The choices got tougher from there.
Edwards had Bud Grant, Dick Vermeil and Marty Schottenheimer in his top 20. He did not have Steve Owen, Holmgren or Cowher. I easily could have justified swapping out some of the coaches toward the bottom of my ballot for others not listed. Edwards and I both had Coughlin at No. 15. Our rankings for Lombardi, Landry, Walsh, Shula, Gibbs, Belichick, Madden and George Allen were within three spots one way or the other. I had Brown and Lambeau quite a bit higher than Edwards had them.
I tried to balance factors such as winning percentage, longevity, championships, team-building and impact on the game. The coaches I listed near the top of my ballot were strong in all those areas. There was room lower on my ballot for coaches whose achievements in some areas offset deficiencies in others.
Halas was a straightforward choice at No. 1 for me. He coached the Chicago Bears for 40 seasons, won six championships and had only six losing seasons. The Hall of Fame credits him as the first coach to use game films for preparation.
"Along with Ralph Jones, his coach from 1930 through 1932, and consultant Clark Shaughnessy, Halas perfected the T-formation attack with the man in motion," Halas' Hall of Fame bio reads. "It was this destructive force that propelled the Bears to their stunning 73-0 NFL title win over Washington in the 1940 NFL Championship Game and sent every other league team scurrying to copy the Halas system."
Brown was my choice at No. 2 because he won seven titles, four of them before the Cleveland Browns joined the NFL in 1950, and he revolutionized strategy while planting a massive coaching tree. Lambeau edged Lombardi in the No. 3 spot on my ballot. He founded the franchise and won with a prolific passing game before it was popular. His teams won six titles during his 31 seasons as coach.
ESPN has revealed the coaches ranking 13th through 20th based on ballots submitted by Chris Berman, Jeffri Chadiha, John Clayton, Colin Cowherd, Mike Ditka, Gregg Easterbrook, Edwards, David Fleming, Ashley Fox, Greg Garber, Mike Golic, Suzy Kolber, Eric Mangini, Chris Mortensen, Sal Paolantonio, Bill Polian, Rick Reilly, Adam Schefter, Ed Werder, Seth Wickersham, Trey Wingo and me.
The eight coaches, beginning at No. 13: Jimmy Johnson, Coughlin, Grant, Stram, Levy, Gillman, Shanahan and Dungy.
Gillman was an interesting one. He spent 10 of his 18 seasons in the AFL and had a 1-5 record in postseason, but there is no denying his impact on the passing game. Like other coaches rounding out the top 20, his case for inclusion was strong, but open for debate.