This is SportsCenter: New Jersey Devils

May, 15, 2012
5/15/12
8:30
AM ET
The New York Rangers struck for three in the third period to beat the New Jersey Devils on Monday night in Game 1 of the NHL playoffs. Are the Devils going up or down?

Let's look back at the famous "This is SportsCenter" commercial with anchor Jay Harris.

"Of all the 'SportsCenter' commercials I've done, this one gets the most reaction, because it's so simple," Harris said. "And people like my facial expression when I get on the elevator, realize that it's the devil and he's going down, and I don't want to go with him! It's been running for several years, yet always seems fresh and fun. And people will get on elevators with me, as long as there's no devil!"

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