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Friday, December 21, 2012
Social media: Mayan apocalypse false start

By Maria Burns Ortiz
Special to

If you’re reading this column, the Mayan apocalypse did not happen. We can all breathe a sigh of relief.

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Never mind that the whole Mayan doomsday scenario was not something the actual Mayans predicted, but ridiculous speculation driven in large part by people on the Internet.

Yes, one of the ancient Mayan calendars did end Dec. 20, 2012. No, the end of the calendar did not mean the end of time. Considering we’ve been following a calendar that ends on Dec. 31 every year for centuries, you would think we would understand how calendars work.

The official odds on the apocalypse occurring Friday -- according to Irish bookmaker Paddy Power -- was 5,000-1. Not everyone thought such a gamble to be a wise investment.

Anyone who placed a bet on the World ending tomorrow, should be taken to a hospital and put down... #idiots

— Joseph Barton (@Joey7Barton) December 20, 2012

As the theoretical end of the world drew near, many people – athletes among them -- took to social media to check in, sign off and share some #EndOfTheWorldConfessions.

According to the Mayans i'll be dead at 6:11 AM…. so it was good y'all. Hopefully my alarm goes off at 7:34 AM as planned.

— A.J. Francis (@The_Franchyze) December 21, 2012

If the world ends tomorrow I left a note (envelope on top) for the next species that roams earth. Thank you @atcmia

— Chad Johnson (@ochocinco) December 21, 2012

#EndOfTheWorldConfessions I'm eating fried chicken at midnight, post workout.

— Brad Keselowski (@keselowski) December 21, 2012

Dolphins running back Reggie Bush encouraged people to avoid doing anything they might regret the day after the supposed end of days.

Hope nobody does anything stupid tomorrow thinking its suppose to be the end of the world! Be smart and safe! Head on a swivel...

— Reggie Bush (@reggie_bush) December 20, 2012

There was also some confusion about what time the whole apocalypse thing was actually going down.

Is the world ending one time zone at at time? Shouldn't our tweeting days already be over??#really??

— David Duval (@david59duval) December 20, 2012

Along that train of thought, many users checked in with folks living in time zones several hours ahead.

Hey Australia, what does end of days look like? Just give us a hint, not a #spoileralert

— Tony Hawk (@tonyhawk) December 21, 2012

Although the apocalypse did not happen, its impending arrival did give us the greatest social media exchange in history between a major airline and an athlete.

Hey @americanair I bought Trip insurance 4 my flight Sat. Does the Mayans end of World/Armageddon allow my fare 2 b refunded? #PleaseSayYes

— Logan Morrison (@LoMoMarlins) December 20, 2012

@lomomarlins Please check with your trip insurance company for any end of the world exclusions in your policy.

— American Airlines (@AmericanAir) December 20, 2012

No answer. Has it begun? RT @americanair: @lomomarlins Plz check w/ ur trip insurance company 4 any end of the world exclusions in ur policy

— Logan Morrison (@LoMoMarlins) December 20, 2012

@lomomarlins We're still here, Logan! Guess the world hasn't ended yet!

— American Airlines (@AmericanAir) December 20, 2012

Fortunately, the world didn’t end, meaning Morrison can go on his trip and the rest of us can go about our lives.

Elsewhere in the social mediasphere

After deleting his account in February, Oklahoma City Thunder center Kendrick Perkins returned to Twitter.

According to UFC president Dana White, all of the organization’s 475 signed fighters are on Twitter.

Oklahoma co-offensive coordinator Jay Norvell was cited by the NCAA for violating its recruiting rules as they apply to social media.

The Minnesota Vikings took to Facebook to make a case for running back Adrian Peterson as MVP.

Got a story we should feature? Have a site we should check out? Who's on your must-follow list? Tweet me at @BurnsOrtiz. If your idea gets mentioned in this column, so will you. Follow Playbook on Twitter at @ESPNPlaybook.