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Tuesday, July 31, 2012
U.S. leads London Olympics on Twitter

By Patrick Dorsey

Ryan Lochte
Swimmer Ryan Lochte has garnered the most Tweets thus far at the 2012 London Olympics.

The 2012 London Olympics often are called a "Social Games" -- and we see why on a daily basis.

But who is winning those games, as far as Twitter is concerned? In numbers provided to Playbook by, we can see the United States is tops so far at being social.

Information as of noon ET on Tuesday. All numbers approximate.

1. @RyanLochte: 190,000
2. @MichaelPhelps: 82,000
3. @KingJames: 33,000
4. @UsainBolt: 18,000
5. @LoloJones: 12,000

Note: Hashtag #LochteNation Tweeted 28,000 times

TOP NATIONS (by use of Olympics hashtags -- #olympics, #london2012, #ioc)
1. U.S.: 497,000
2. United Kingdom: 403,000
3. (tie) Canada and Australia: 65,000

• 143,000 Tweets used hashtags #openingceremony, #olympics, #london2012 and #ioc during the ceremony, from 2 p.m. to 10 p.m. ET.

• 82,000 used them during U.S. viewings (7 p.m. to 3 a.m. ET).

• More than 13,000 retweets:

Congrats to @ryanlochte ... Way to keep that title in the country where it belongs!!

— Michael Phelps (@MichaelPhelps) July 28, 2012