Besides playing drums in Simi Valley, Calif., punk rock band Strung Out, drummer Jordan Burns is the owner and co-founder of Moto XXX. Burns and Co. say they were the "Originators of the Freestyle MX video movement," according to the Moto XXX Facebook page.
Burns says "things have been quiet with the company as of the past several years," but ESPN Action Sports caught up with him to reminisce and talk about music and motocross after Strung Out has been "touring like crazy" with stops at the Soundwave Festival in Australia and some shows in Japan.
Burns discusses the impetus for starting Moto XXX, which made videos similar to the popular style used in surfing, skating and snowboarding freestyle videos. But for many, Burns and Moto XXX were trailblazers, and Burns tells Doug Parsons he hopes to be remembered as such:
You guys had something different going on as you were representing the punk rock scene so you had that mix of music and motocross that no one else had. How did this come about?
"Well, I don't mean to pat ourselves on the backs but, I really honestly believe that myself, Erik Sandin from NOFX, and Kenny Watson really had a first hand in introducing punk rock music to the motocross world through Moto XXX.
"Back in the day no one was listening to punk rock music. No one knew the bands we put into our videos until they started hearing the tunes through our video and then we put out the first "Moto XXX" soundtrack on CD, which no other film company had done. We were always really tight with all the bands so it made it easy for us with using the music and getting the rights with bands like my own, NOFX, Pennywise, Lagwagon, and so on. I really do believe that Moto XXX was responsible for bringing punk rock music into motocross."
Read the entire interview at ESPN Action Sports.