When a rhetorical question gets answered

November, 5, 2010
11/05/10
2:49
PM ET
Arnovitz By Kevin Arnovitz
ESPN.com
Archive
For those who haven't had their fill of rapid response ads from the campaign season, here's a segment produced by Cleveland-based film director Dan Wantz (via TrueHoop).

The short is a compilation of responses from Clevelanders to LeBron James' question, "What should I do?" And like most effective political hit pieces, the spot runs the gamut from indicting truths to petty complaints.

Wantz also does something here that the smartest campaign ads do: Use the candidate's own words against him or her.

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