Sox have shut up, but will they put up?

Ben Cherington & Co. are singing a different, quieter tune ahead of spring training

Updated: January 20, 2012, 12:25 AM ET
By Gordon Edes | ESPNBoston.com

BOSTON -- There are tickets to be sold, of course, a sellout streak to be protected, and sponsorships to be courted. That will never change on Yawkey Way. Not on Larry Lucchino's watch.

The folks on the baseball side of the Red Sox operations understand that. This is a business, after all, and Lucchino, along with Sam Kennedy, has few peers when it comes to keeping the turnstiles moving and the dollars rolling in. And the 100th anniversary season of Fenway Park will certainly aid and abet ...

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