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Footing the bill for AAU teams

Updated: August 6, 2002, 2:10 PM ET
By Darren Rovell | ESPN.com

The Vince Carter Playaz conveniently wear Nikes on their feet and the Tim Thomas Playaz and Antoine Walker's Illinois Celtics, not surprisingly, wear adidas.

The recent trend of high-profile NBA players footing the bill for AAU hoops teams is more than a great way for professional athletes to give back to the system that helped them realize a life of fame and riches, it also has less-than-altruistic advantages for shoe companies they endorse. Perhaps not so coincidentally these NBA stars ...

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