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Superagent has blueprint to rebuild empire

Updated: November 16, 2002, 4:22 AM ET
By Darren Rovell | ESPN.com

Leigh Steinberg doesn't need anyone to tell him how to rebuild his business. He wrote the book on how to build it in the first place.

Steinberg, the sports superagent who was a consultant to the movie "Jerry Maguire," built an athlete-representation empire on the principles he spelled out in his best-selling book, "Winning with Integrity." Now, perhaps more than ever, he'll be relying on one simple principle from that book -- "develop relationships, not conquests" -- in an effort to win ...

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