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Kobe case 'great for business'? Maybe not, says new poll

Is the Kobe Bryant case "great for business," as Mark Cuban says. Our poll results suggest it may not be.

Updated: August 25, 2003, 6:00 PM ET
SportsNation

According to a new ESPN SportsNation poll, most Americans are not more likely to watch NBA games because of the sexual assault charges Kobe Bryant is facing.

Sixty-seven percent of American adults said that the allegations against the Los Angeles Lakers star do not alter the amount of attention they will give to the NBA this season.

This finding runs counter to Dallas Mavericks owner Mark Cuban's claim that the Bryant case would increase fan interest in the NBA. Earlier this month, ...

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