What's next for the new Atlanta owners?
Buying two professional sports teams and the operating rights to the arena they play in for $250 million is the easy part. Getting the return on the investment is going to be significantly harder for the eight owners who agreed to buy the Atlanta Hawks and Thrashers on Tuesday.
Despite the fact that Atlanta is the country's ninth-largest television market and has 3.5 million people living in its greater metropolitan area, its reputation as a sports town has taken some hits in recent years.
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