The NFL is geared to be a league of parity, as evidenced by the number of teams that annually fall somewhere between 9-7 and 7-9. But the toughest move sometimes is making that next step, getting to the 10-win level.
Being stuck in the middle of the pack can become a dangerous rut because fans and often owners get frustrated. Good coaches can't become great coaches without having playoff games on their résumés and many good coaches lose jobs by not advancing to that next step.
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