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How the dunk was born

In this excerpt from his new book "First in Thirst," Darren Rovell tells the story of how the famous Gatorade dunk was born.

Updated: October 14, 2005, 12:35 PM ET
By Darren Rovell | ESPN.com

Next Sunday is the 20th anniversary of the Gatorade Dunk. So with the dunkers, the New York Giants, playing the dunkee, Bill Parcells and the Dallas Cowboys this week, we're flashing back to the moment. The following is an excerpt from the new book, "First in Thirst: How Gatorade Turned The Science of Sweat Into A Cultural Phenomenon," (AMACOM) by ESPN.com sports business reporter Darren Rovell.

THE "TIPPING" POINT On a warm August night in 2003, Wagener-Salley High School football coach ...

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