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AST Announces Nike 6.0 As Sponsor of Summer & Winter Dew Tours

Updated: June 9, 2008, 4:52 PM ET
By Press Release | AST

NEW YORK (June 9, 2008) — The AST, the umbrella brand and organization of the world's most prestigious action sports properties, today announced that Nike 6.0 has signed on as an associate sponsor for the AST Dew Tour and AST Winter Dew Tour.

As an associate sponsor, Nike 6.0 will receive tour-wide exclusivity in the footwear, athletic and casual apparel, and outerwear categories. Nike 6.0 will also receive fully integrated marketing benefits, including television ads on NBC and USA ...

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