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Theory in practice

Applying concepts from Gladwell's book "Outliers" to the NBA proves enlightening

Originally Published: March 18, 2009
By J.A. Adande | ESPN.com

In the rush to get ahead of the game, NBA general managers might be overlooking that old freshman year standby: sociology.

The trend is toward numbers, a drive to come up with some secret formula that will lead to the ultimate combination of players. I'd advise them to pick up Malcolm Gladwell's book "Outliers" instead.

"Outliers" details how success is dictated by environment and timing as much as by anything else. According to Gladwell, the Beatles ...

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