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LeBron's miscalculation about numbers

Here's why the NBA should ignore LeBron James about Michael Jordan: No. 42

Originally Published: November 24, 2009
By Howard Bryant | ESPN.com

Fortified by the most powerful marketing machine on earth, remarkable athletic talent, youth and a dazzling celebrity so outsized that 30-foot billboards featuring his likeness are commonplace, it sometimes appears that LeBron James can make things happen simply by talking.

He spoke earlier this month about changing his number from 23 to 6 -- an homage to Michael Jordan, he said -- and about how even that individual gesture is not enough to canonize Jordan properly. James ...

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