The good guys are taking a beating
In every great movie, there is a great villain. Creating adversity, personified via a single entity, for the protagonist to overcome is the most time-honored of all storytelling techniques. Bruce Willis struggles, sacrifices, suffers and eventually triumphs. We cheer and begin the countdown until when we can hand over 20 dollars to watch him do it again.
But what if Willis didn't save the day? What if John McClane's last words were "yippie-ki-yay" and he was shot in the back ...
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