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Jim Brown is featured in film on Hugh Hefner

Updated: June 30, 2010, 1:48 PM ET
By Kelley Carter

It's not exactly what you might think.

Hugh Hefner's documentary "Hugh Hefner: Playboy, Activist and Rebel," doesn't open until July 30 but ESPN.com has the exclusive first look at the trailer of the film which was shot by Oscar-winning director Brigitte Berman.

Berman also chatted with ESPN about why she wanted to show a different, unexplored side of the magazine founder.

Why do this now?

"It really all began when I visited Hef for his ...

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