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No shocker: Tim Tebow's name is on everything

Updated: July 29, 2010, 11:51 AM ET
By Tracy Hackler

Tim Tebow is not a Denver Bronco. He's a clothes horse.

The proof, like Tebow's very name these days, is all around us.

For starters, the Florida fashonista has been leading the NFL in jersey sales since virtually the day he was drafted. What's more, on the heels of Nike's early July announcement that it will produce a limited-edition Tebow sneaker came this week's jarring brief: Underwear giant Jockey has inked the rookie quarterback as a spokesman for 2010 and beyond.

But ...

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