It is kicking or sticking time

What should teams do as trade deadline approaches? (PER Diem: Jan. 27, 2011)

Updated: January 27, 2011, 12:04 PM ET
By John Hollinger | ESPN.com

It's a question that's been around nearly as long as football itself: "Kicking or sticking?" Teams that find themselves with a makeable fourth down have to decide whether to press their luck and risk losing field position, or to punt it away to increase the probability of a future benefit.