Capital Gains

Sergio Martinez's career revamp began with a change of address

Updated: March 9, 2011, 6:57 PM ET
By Tim Struby | ESPN The Magazine

This article appears in the March 21, 2011 issue of ESPN The Magazine

IN THE SUMMER OF 2008, Sergio Martinez moved to Oxnard, Calif. Why is that significant? Because Oxnard, the strawberry and lima bean capital of the state, has also emerged as the mecca of Hispanic boxing in the U.S. Two-thirds of the population is Latino, the vast majority Mexican-American. If the establishment in this SoCal town endorses a fighter, it's the equivalent of being knighted by boxing royalty.

So ...

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