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Your (Our!) Sports Business Weakly

It's an international sports market, and American athletes aren't trading very well on it

Originally Published: June 27, 2011
By Jeff MacGregor | ESPN.com

Good morning, everyone, and welcome to "Wide World of Sports Business." I'm your host, J. Maynard "Kandy" Keynes. Our topic for the day is "American Sports in the Age of Globalization." Let's go right to our worldwide trade analyst, Al Fresco, live outside the Rose Bowl. Al?

Al: Thanks, John. That giant sucking sound you hear is the work of goal scoring heading south to Mexico. There, among the dusty maquiladoras, where soccer is known as fút-bol, goals are being produced in great numbers, ...

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