ESPN

LeBron James was the first athlete with beats by Dr. Dre headphones. Now everyone has them.

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On the set

Photograph By Karen Frank

Dre steps in for a few test shots while (from left to right) photographer assistant Ryan Dorsett, photographer Peter Yang, technician Caydie McCumber, Beats marketing senior vice president Omar Johnson, and Lori Earl, publicist for Dr. Dre and Beats CEO and co-founder Jimmy Iovine.