X Games

Downtown Showdown 2013

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Steve Van Doren

Photograph By Photo: Vans/Caption: Rian Rhoe

The godfather of Vans, Steve Van Doren, knows how to brandish a pair of tongs and man a grill with gusto. He has the work ethic of a kid who grew up stacking boxes in the warehouse at Van Doren Shoe Company, and nothing seems to faze him when the 'cue is hot and the line for free dogs is 200 deep. "We need more buns!" he shouted; when buns couldn't be procured, he served the final free hot dogs on baguettes procured from the local bakery.