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Friday, April 9, 2010
Updated: June 14, 6:21 PM ET
Did you hear the news?

No doubt, it's been a busy week. President Obama's getting us in nuke rehab, Tiger Woods is out of sex rehab and back on the golf course, Kelly Slater won Bells regardless of his broken foot (which means all us media types can now start speculating about a 10th world title -- lucky him), and Curren and Occy kept the flame alit. All would appear to be right in the universe at the moment. But in case you missed them, here are a few tid bits that may have flown under the radar:

Renny and Sacred Craft in Ventura this weekend only!

Surfboards Aplenty
This Saturday and Sunday the Sacred Craft Consumer Surf Expo is coming to the Ventura County Fairgrounds, and if you have any passion for surfboards, you may want to pop your head in. There's a "Tribute to the Masters" shaping contest in honor of Santa Barbara legend Renny Yater, if you want to dig on the culture you can participate in the "Surf Story Project," which has amassed a robust collection of films, written pieces and art, Gerry Lopez is slated to be there for a book signing on Sunday, Primo Beer is hosting an Antique Road Show-style surfboard symposium, plus there'll be literally thousands of surfboards to check out and a plethora of other fun stuff going on. With a south swell on the horizon, this could be the perfect time to split to Ventura.

A Big-Wave World Champion?
In an awkward bit of timing, announced this week, Rogue Wave Events (not quite sure who they are) will hold an awards ceremony and crown the first ever Big Wave World Champion on April 24 -- exactly one day after the Billabong XXL Awards. According the their statement to the press, "Results for the 2009/2010 season are based on the finals from the Quiksilver Ceremonial Punta de Lobos in Chile, Billabong Pico Alto Invitational in Peru, Mavericks Surf Contest in California, and the Todos Santos Big Wave Event in Mexico ... Each event is given points based on the size of surf (a minimum of 12-15' is needed) with bigger waves garnering more points. This system was conceived in order to award surfers riding the largest waves." We'll keep you posted as we learn more.

Hard to beat the beach attendance at the U.S. Open ... an obvious draw for somebody like Nike.

Nike Loves Surf City
Also announced this week, Nike and Hurley will be hanging around Huntington for years to come. They just signed a "multi-year" deal to be the host sponsor of the U.S. Open of Surfing. Say what you will about the Huntington Hop and all the bad tattoos, given the draw that the event gets (500,000 people for the final day last year), this is probably a pretty good move. Considering that the Nike/Hurley crew have both ASP-sanctioned Lowers contests locked down, and now this, they seem to have a pretty firm hand on the California contest scene.