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|Ty Morrow and The Shadow Conspiracy part ways -- Morrow posts news of the departure from the Ride BMX website to Instagram, then uploads photo to Twitter with the message "CYA."|
In one of the most complicated sponsor change communiques in the history of BMX, the Shadow Conspiracy and X Games BMX street competitor Ty Morrow parted ways yesterday, using brief emails statements, Twitter, and Instagram'd images of the news on the Ride BMX website.
A statement emailed to the BMX media from Shadow Conspiracy team manager Ryan Chadwick read: "As of today, Ty Morrow will no longer be riding for The Shadow Conspiracy. Ty has been with the team for a little over a year now and although it was a difficult decision to make, circumstances have pushed us towards taking, what we think, is the best direction for Shadow as a brand and as a family. Ty is an amazing rider and we can only thank him for his time spent with us."
No direct reason was given for the decision from either Shadow or Morrow. And the news was not posted on the Shadow Conspiracy website or Twitter, but was posted on the Ride BMX website, which Morrow then used to post a reaction.
Seemingly unaffected by the news, Morrow Instagram'd an image of the press release statement from the Ride BMX website with a hash-tagged message that read "#CYA" and posted it to his Twitter page.
The Shadow Conspiracy and Morrow had been working on a signature Morrow tire for 2012. No information was given about the future of the tire or Morrow's future options for component sponsors. Morrow's current sponsors include Fiend BMX, Vans and Staff BMX.