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Friday, February 17, 2012
Behind the scenes of DVS Shoe Company


DVS Shoe Company has always embodied the core of action sports. With their roots embedded deeply in skateboarding, it gives them the opportunities to grow and branch out with proven, technological products that bring their athlete's personalities to life. This was proven once again with the recent news of signing FMX legend Brian Deegan.

Deegan is known for embracing all things core, from charity MMA fights with BMX pro Dave Mirra to winning countless X Games medals and cheating death multiple times, Brian is a perfect fit for DVS Shoe Co. We checked in with DVS motocross team manager Dano Legere as he took us on a tour of DVS and its history, some of their new products coming out, including a sneak peek at Deegan's upcoming signature line with DVS. Video by Cliff Talley.