Ian PoulterIan Walton/Getty ImagesIan Poulter hasn't won on either the PGA Tour or the European Tour since the 2012 WGC-HSBC Champions tournament in China.
Seeking his first victory in more than two years, Ian Poulter missed a putt that would have forced a playoff Sunday at the Turkish Airlines Open; the ball slid past the hole, handing Brooks Koepka his first European Tour victory.

So where might Poulter get some advice on his game, particularly with the flatstick? Twitter, of course.

Greg Norman, the 59-year-old two-time major champion and former world No. 1, reached out to the Englishman via social media.

Superstar golfers like Phil Mickelson are generally more CEOs of their own company than independent contractors, as most pros are portrayed.

Well, since Lefty took a job to work for his brother Tim as an Arizona State assistant coach, the younger brother seems to have the upper hand ... at least for now.

Experts' picks: OHL Classic at Mayakoba

November, 12, 2014
Nov 12
12:49
PM ET

Each week of the season, our experts share their insights into which players fit the criteria for our four categories: Horse for the Course (a golfer who knows the track inside and out), Birdie Buster (a guy who could take it low), Super Sleeper (a player who could unexpectedly contend) and Winner.

This week, the PGA Tour heads to Playa de Carmen, Mexico, for the HL Classic at Mayakoba.

Horse for the Course

Farrell Evans, ESPN.com senior golf writer: Harris English
Last year at Mayakoba, the lanky Georgian had rounds of 68-62-68-65 for a 21-under total to take his second career PGA Tour title. The El Camaleon Golf Club plays to his strengths of excellent ball-striking and long drives.

Bob Harig, ESPN.com senior golf writer: Chris Stroud
He loves Mayakoba. Not only has he failed to miss the tournament in its eight previous editions, he won the tournament in 2010, finished in the top 15 three other times and has never missed the cut.

Kevin Maguire, ESPN.com senior golf editor: Robert Allenby
The Aussie, whose winless drought dates back to 2001, has played Mayakoba twice and posted a T-16 last year and a second-place finish in 2012. With a top-10 already in four starts this season, a strong run this week isn't out of the question.


Birdie Buster

Evans: Robert Streb
The 27-year-old Kansas State grad has had a win, a tie for 10th and an eighth-place finish in his last three starts. He is the hottest player on tour and at the top of the FedEx Cup standings.

Harig: Robert Streb
The early leader in the FedEx Cup standings has a victory at the McGladrey Classic and two other top-10 finishes coming into the OHL Classic.

Maguire: Will MacKenzie
The much-improved MacKenzie lost in a playoff a few weeks ago at the McGladrey Classic, but playing back in North America (after a T-52 at the CIMB Classic in Malaysia) should help him get back on track.


Super Sleeper

Evans: Spencer Levin
In the 2011 OHL Classic at Mayakoba, the 30-year-old Sacramento native lost in a playoff to Johnson Wagner. In Levin's first two events of the wraparound season, he has had a tie for 21st and a tie for 10th.

Harig: Billy Hurley III
It only seems fitting that a week that begins with Veterans Day ends with a former military man winning a golf tournament, right? Hurley graduated from the U.S. Naval Academy and spent five years as a naval officer. He's also coming off a tie for eighth in his last start in Malaysia.

Maguire: Erik Compton
The former Georgia Bulldog's lone Web.com Tour victory came at the 2011 Mexico Open, so heading back south of the border has to bring back at least a few good vibes, no? The trip home, when he lost his wallet, not so much.


Winner

Evans: Jason Bohn
The Alabama graduate is not a fantasy golf favorite, but after a tie for second last week in Mississippi, his prospects are looking very bright this week to take his third career PGA Tour title. Last year in Mexico, he finished in a tie for third.

Harig: Charles Howell III
Perhaps the game's most prolific money winner with the least victories, Howell is at another place he likes where he has four top-20 finishes. He also has two top-20s to start the new season.

Maguire: Justin Thomas
Unless you're an ardent college golf-watcher, Thomas -- from powerhouse Alabama -- might not be on the top of many fans' radars. The PGA Tour rookie is coming off his career-best finish last week at the Sanderson Farms Championship, so watch out for that end-of-the-calendar-year victory.

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Rory McIlroyIan Rutherford/USA TODAY SportsIn the PGA Tour's 2013-14 season that concluded in September, Rory McIlroy finished first on the money list, nearly $2 million ahead of Bubba Watson.

Only three players have a chance to catch Rory McIlroy for the European Tour's money title -- and they would each need to win the final two events on the schedule, while getting some help from McIlroy, to accomplish the comeback.

Jamie Donaldson, Sergio Garcia and Marcel Siem still have a mathematical chance to win what is called the Race to Dubai, but they would need to win this week's Turkish Airlines Open followed by next week's season-ending DP World Tour Championship in Dubai, United Arab Emirates.

McIlroy has not played since finishing second at the Dunhill Links Championship in October and has had a comfortable lead since capturing the Open Championship, WGC-Bridgestone Invitational and PGA Championship in successive tournaments in July and August.

All three tournaments are official events on both the European Tour and the PGA Tour, where McIlroy claimed his second money title this year. He is in position to capture both money titles for the second time, having also done so in 2012.

The European Tour is in the midst of a four-tournament Final Series. Following the final regular event in Australia, players' money earnings were converted to points, with each of the final four events offering 10 million total points, with 1.66 million going to the winner.

According to the European Tour, McIlroy will finish the season with at least 5,427,869 points -- his current total plus last place in Dubai, where he is scheduled to play next week.

Donaldson would need to win the next two events and have McIlroy finish outside the top five, while Garcia would need two victories and a McIlroy finish outside of the top seven. For Siem to claim the money title, he would need to win both and then have McIlroy finish outside the top 17.

The top 60 money winners through this week's Turkish Airlines Open advance to the Dubai event, where there is also a $5 million bonus pool offered to the top 15 finishers in the final Race to Dubai standings.

Golfers the world over will be aghast -- aghast! -- to hear what Detroit Golf Club has done.

According to a report in the Detroit News, the club that was founded in 1899 will allow denim to be worn on club grounds.

OK you can't wear jeans around the golf facilities. Or in the ballrooms. Or in the banquet rooms, according to the newspaper. Using the front door is out, too. (A side entrance is required in such attire.)

And they even provided a definition of denim in an email to members. Jeans are "defined as a coarse, twilled sturdy cotton cloth used for jeans," and they "cannot be ripped or torn" and "any denim worn must be tasteful and appropriate for a club environment," according to the report.

So playing that emergency nine in cutoff jeans? Not happening anytime soon.

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Each week of the season, our experts share their insights into which players fit the criteria for our four categories: Horse for the Course (a golfer who knows the track inside and out), Birdie Buster (a guy who could take it low), Super Sleeper (a player who could unexpectedly contend) and Winner.

This week, the PGA Tour heads to Jackson, Mississippi, for the Sanderson Farms Championship.

Horse for the Course

Michael Collins, ESPN.com senior golf analyst: Jonathan Randolph
How can a rookie on tour possibly be a horse for the course? When said rookie grew up in the area, played for Ole Miss, and has played the Country Club of Jackson as a kid and teen. You don't think the "kid" snuck over and played the PGA Tour course more than a few times, do ya?

Farrell Evans, ESPN.com senior golf writer: Hudson Swafford
This is the event's first year at the Country Club of Jackson, and the 27-year-old Georgia graduate has a game perfectly suited for the par-72, 7,354-yard layout that was updated in 2008 by two-time PGA Tour winner John Fought. Swafford has always had a stellar long game, but now in his second year on the regular tour, he has found more touch with wedges -- leading him to three top-20s, including a tie for eighth at the Frys.com Open to start the new season.

Bob Harig, ESPN.com senior golf writer: Cameron Beckman
This is the first time the event is being played at the Country Club of Jackson, so we'll go with a guy who has at least played in the Mississippi tournament in eight of the last nine years and was runner-up in its last playing in 2013.


Birdie Buster

Collins: Scott Piercy
Still playing on a medical exemption, Piercy has had two solid finishes so far this year and now gets to play a track that doesn't require many drivers. If he plays this course like he played when he won in Canada, a top-five should be reasonably attainable.

Evans: Robert Streb
The 27-year-old Kansas State grad has a win (the McGladrey Classic), a tie for 10th and tie for 31st in his three starts in the new season. At the McGladrey, he finished with a final-round 63 to get into a playoff and take his first tour title.

Harig: Robert Streb
Hot off a victory two weeks ago at the McGladrey Classic, Streb is in position to give himself a big jump in the FedEx Cup standings so early in the season.


Super Sleeper

Collins: Hudson Swafford
Maybe the University of Florida could stop the Georgia Bulldogs on the football field last Saturday, but nothing is going to keep this UGA grad from attaining some serious success this year. Three events down, three top-20s -- including a top-10 -- means a breakout is coming very soon.

Evans: Bobby Wyatt
The former Alabama star, who turned pro this past summer, doesn't have any PGA Tour status, but he has a big tour game. Come Sunday afternoon, don't be surprised to see him on the leaderboard.

Harig: Woody Austin
The defending champion is now on the Champions Tour and had not made a cut on the PGA Tour in 2013 before his surprising playoff victory.


Winner

Collins: Jason Bohn
Yes, it's an outside-the-box pick, but if you look at the courses where he's had success, most are at places where a big driver is not needed. Last year, Woody Austin won while averaging only 272 off the tee. Bohn isn't known for his driver length but has had past success here.

Evans: Tony Finau
With top-15s in his first three PGA Tour starts, the 25-year-old Utah native has been the best rookie so far in the new season. No PGA Tour event is a low-key affair, but with many of the top players in China for the WGC-HSBC Champions, Finau has a very nice window to take his first regular tour victory.

Harig: Ben Martin
Why not another victory to start the year? Martin, who won in Las Vegas a few weeks ago for his first PGA Tour victory, is the highest-ranked player in the field at No. 57 in the world.

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Experts' picks: WGC-HSBC Champions

November, 5, 2014
Nov 5
12:15
PM ET

Each week of the season, our experts share their insights into which players fit the criteria for our four categories: Horse for the Course (a golfer who knows the track inside and out), Birdie Buster (a guy who could take it low), Super Sleeper (a player who could unexpectedly contend) and Winner.

This week, the PGA Tour heads to Shanghai, China, for the WGC-HSBC Champions.

Horse for the Course

Michael Collins, ESPN.com senior golf analyst: Martin Kaymer
The reigning U.S. Open champion has had plenty of success at this event. Five starts, one win (2011) and only one finish outside the top-10 qualifies perfectly for this category. He finished second at the Volvo World Match Play a couple of weeks ago, so he won't be rusty.

Farrell Evans, ESPN.com senior golf writer: Sergio Garcia
El Nino is coming off a tie for second last week in Malaysia. He finished fourth at the HSBC Champions in 2013 with an 18-under total that included a final-round 63.

Bob Harig, ESPN.com senior golf writer: Graeme McDowell
McDowell finished third in each of the two most recent HSBC Champions events at Sheshan International and is coming off a tie for 16th last week at the BMW Masters in Shanghai.


Birdie Buster

Collins: Ian Poulter
With a top-three finish this week, this course and event might just be that place for the Englishman. A win in 2012 and a runner-up finish last year, both of which produced 21-under scores, give an idea of what happens when other golfers find their happy place. He comes off a 48th-place finish at last week's BMW Masters on the European Tour.

Evans: Rickie Fowler
The 25-year-old former Oklahoma State star is coming off the best season of his career. In 2014, he had 10 top-10s, including top-5s in all four majors. He launches his 2014-15 wraparound season this week at the WGC-HSBC Champions, where he finished last year in a tie for 55th.

Harig: Sergio Garcia
Although he hasn't won since the start of the year, Garcia is seemingly in contention every week. He has been in the top 10 in his past three starts and tied for second last week at the CIMB Classic.


Super Sleeper

Collins: Mu Hu
I could throw out a whole bunch of stats about the 25-year-old from China, like his third-place finish a couple of weeks ago on a Challenge Tour event, or his 53rd-place showing in the BMW Masters last week. But that would take away from the real reason I'm rooting for this guy. Would you, could you, boo Mu Hu?!

Evans: Marcel Siem
The 34-year-old German won the BMW Masters last week in Shanghai in a playoff over Alexander Levy to get into the field at the HSBC Champions. He doesn't have the pedigree of some of the bigger names at Sheshan International, but his recent success gives him a competitive edge over most of the field.

Harig: Jamie Donaldson
The Welshman who clinched the winning point for Europe at the Ryder Cup has been having a very nice year, including four straight top-10s in stroke-play events. He tied for fourth at the BMW Masters last week and was tied for eighth at this tournament a year ago.


Winner

Collins: Victor Dubuisson
The man has not taken much of a break since the Ryder Cup, having played in four events since the Euro team's victory. The experience he's gained since his runner-up finish at last season's WGC-Match Play will give him the confidence to close the deal for his first PGA Tour win this week.

Evans: Martin Kaymer
The reigning U.S. Open champion took this title in 2011. He's rejuvenated after a busy 2014 season to continue consistent play in the game's biggest events. Kaymer has had only one top-10 -- a T-7 at the Deutsche Bank Championship in August -- since his victory at Pinehurst in June.

Harig: Justin Rose
The Englishman has been consistently solid of late, leading all players with the most points at the Ryder Cup and finishing tied for fourth in his past two stroke-play starts, including last week in Shanghai. He was also fifth at this tournament a year ago. A win here would give him three worldwide in 2014.

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Ask any golfer, pro or amateur, and they'd say typically the hardest club to hit in their bag would be the driver. Most are 46 inches long -- nearly 4 feet.

Just imagine how difficult it was for Michael Furrh just to make contact with his 20-foot, 6-inch driver.

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Jeff Flagg's 365-yard drive measured exactly 13 inches farther than Jeff Crittenden's attempt Tuesday night, and the result produced the closest finish in the 19-year history of the Re/MAX World Long Drive Championship.

"I thought I had him, but if there's anything I've learned from baseball is that you can't get too high or too low until it's a done deal," Flagg said in a statement.

The baseball reference came from his time spent playing in the New York Mets' organization, before becoming a long-drive specialist.

Last year's record-setting drive of 427 yards hit by Tim Burke was never really in jeopardy, as strong crosswinds and low temperatures kept distances down in Las Vegas.

Although this year's 360-yards-plus drives were nothing to sneeze at, 13 inches was the difference between $250,000 and nothing.

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Golf's oldest major championship is rebranding with a new logo and a website redesign that celebrates the long history of the Open Championship.

To be played for the 144th time when the tournament returns to St. Andrews in 2015, the Open on Tuesday unveiled a new logo that features the iconic trophy, the Claret Jug, which forms the centerpiece of the new brand -- the jug inside the O in Open.

The tournament's website, TheOpen.com, also has a new look, and a three-minute film celebrating the history of the Open has been released to coincide with the launch.

The film is titled "The One, The Open."

Rory McIlroy will attempt to defend his Open title at the Old Course at St. Andrews from July 16-19. The major will be staged there for the 29th time, the most of any Open venue. Louis Oosthuizen won the last Open at St. Andrews in 2010.

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