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Mr. Hot Shot

One golf fan is changing the way the sport approaches shots

Originally Published: February 25, 2013
By Peter Keating | ESPN The Magazine

CHALLENGING CONVENTIONAL WISDOM often leaves statheads underappreciated, not to mention undercompensated. So in conjunction with the PGA Tour, I'm happy to announce some rewarding news: Lou Riccio, who teaches business analytics at Columbia University's School of International and Public Affairs, has won the first ShotLink Intelligence Prize, awarded by the tour and technology partner CDW for the best new application of shot data to golf science. The affable Riccio has been crunching ...

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