"Stand up, would you?" John Barrett, hairstylist to the stars, orders a pretty blonde in a tasteful khaki skirt and a sleeveless top. "See," he says, "these are beautiful, simple lines -- uh, sorry, I don't know your name."

Annika Sorenstam, the LPGA's $2 million woman -- maybe the best golfer on the planet not named Tiger -- blushes as 59 of her fellow golfers crack up.

No reason to wonder why the LPGA has convened a panel of fashion gurus at the Wykagyl Country Club in New Rochelle, N.Y. For all their links skill, none of these farmer-tanned, hat-headed athletes has the star power or style of Venus or Serena.

The LPGA wants to fix that. And today's confab addresses Point 3 in the Tour's five-year plan -- Appearance. Discussion leaders: Barrett, design icon Vera Wang, makeup queen Trish McEvoy and InStyle fashion director Hal Rubenstein.

They begin with the obvious. "Take those souvenir-stand golf shirts and throw them out," Barrett demands. No argyle sweaters. Or pleated Bermudas. Or high ponytails under visors. No '80s bangs. No stripes. The panelists point out audience flaws with brutal honesty. "Be critical," McEvoy insists. "Looking good is a discipline."

It's also subjective, and the strong-minded need convincing. Michelle Estill (No. 83 on the '02 money list) agrees that a tighter, Lycra-laced shirt with less fabric would be easier to play in, but, "What if you're self-conscious about having no chest?" She thrusts out what she does have, and everyone laughs. "You all cut great figures on the links," says Rubenstein. "Your clothes should be as fit as you are."

Johanna Head (No. 114) is next. Should she really go beltless and untucked when she's got that "Great Pumpkin" behind? A unanimous Yes. "Doesn't more jewelry make you look more feminine?" No, says Wang, adding: "A boyish style can be appealing."

Finally, the fashionistas fire up the troops. "You're the top players in the world," Wang says. "You should define style! Tell your sponsors to make clothes that fit and function well." The jocks, including Nancy Harvey, nod along. "I want my skirts shorter next year!" says adidas bombshell Natalie Gulbis, 19. "It's too hot to wear long, clingy skirts."

If the Williams sisters can bring Lycra and racerbacks to tennis, are darts and capris too much for LPGAers to ask? Ursula Liang writes for ESPN The Magazine.